50,000 Happy Birthdays

50,000 Happy Birthdays

50,000 Happy Birthdays is a programme led by the International Confederation of Midwives (ICM) and the national midwives associations. It's supported by Laerdal Global Health, together with Jhpiego, American Academy of Pediatrics, and other stakeholders. The programme is running from 2018 - 2020 in 3 African countries: Ethiopia, Rwanda and Tanzania and being implemented by the Ethiopian Midwives Assocation, the Rwanda Association of Midwives and Tanzania Midwives Association. The programme builds on the success of the 10,000 Happy Birthday project in Malawi and Zambia which from 2014 to 2016 increased the professional capacity of 10,000 birth attendants to save lives at birth. 

50,000 Happy Birthdays will expand on the previous achievements by:

  • Increasing emphasis on low-dose high-frequency pedagogy
  • Introducing the programme in pre-service education
  • Strengthening the capacity of midwives associations to manage large scale programmes
  • Increasing partnerships with national and global partners
  • Ensuring a robust monitoring and evaluation of the programme


Helping Mothers Survive (HMS) is a suite of programmes developed by Jhpiego, in line with the latest WHO guidelines, and endorsed by global professional organizations such as ICM, FIGO, AAP, ICN, and UNFPA. HMS provides health workers with skills in prevention, detection and management of the leading causes of maternal deaths including bleeding after birth/postpartum hemorrhage and pre-eclampsia & eclampsia

Helping Babies Survive (HBS) is a suite of programs developed by the American Academy of Pediatrics (AAP) and based on the latest WHO guidelines. These training programmes address the main causes of neonatal mortality and morbidity and includes; Helping Babies Breathe, Essential Care for Every Baby and Essential Care for Small Babies. A body of large-scale, peer-reviewed studies have shown that HBS and HMS simulation-based training programs, when well implemented, reduce newborn and maternal mortality at birth.

For more information, check out the Facebook page: https://www.facebook.com/50000happybirthdays

 Our implementing partners:

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